MyDD and the Netroots

Campaigns and Elections is doing a story on the use of blogs and internet activism in the Paul Hackett campaign. And the story covers the origins of the netroots, too, so I provided some answers to the questions involving this aspect. Some might find the history interesting, and since C & E isn't widely covered on the net (we'll link to the story if it comes out online), I've put the answers I provided in the extended entry.

- How old were you, and where were you living, when you launched MyDD?

I was in my late-thirties, attending grad school at Porltland St U.

- What was your experience in computers/ the internet before launching
MyDD in 2001?

I was a day-trader, so I was online a lot; and following the fiasco that
selected Bush out of Florida in 2000 is what engaged my political efforts.

- The first race you blogged was the special election in VA-04 - any
reason, or was this just the first race to come down the pike after
starting the blog?

Yea, that was the first one down the pike after 2000.

- What was the mission of MyDD when you launched it?

Political coverage for the junkies that wanted to talk about campaigns and
elections year-round it what it evolved into. But during the summer of 2001,
it just was my own passion. At the time, there was no such thing as a
political blog really, and I just sorta wanted to keep track of what I was
saying. I was mostly involved in communities at Delphi and Salon, in their
forums with other political junkies, and the personal blog became a way to
take what I was posting on the forums, and put it together on my own. So I
tracked the 2001 elections that way, building up a readership with the blog
notes about the 2001 elections, the upcoming '02 mid-terms and the '04
election.

- Can you recall the patterns of traffic on the site - what the
traffic was after the launch, after the conversion to Gray Matter, and
at the time of the hiatus in 2003?

An average of about 200 readers a day around the launch, mostly from links
in Salon, and on Buzzflash to anything I wrote. With the GM community blog,
during 2002, it started at about 300, building throughout the run-up to the
election. I switched to a new design and movable type in the summer, and at
election-time height, in October 2002, it would get about 2000 visitors a
day, which made it the biggest community political blog for Democrats. A day
or two before the mid-terms, MyDD was profiled on CNN as a blog following
the elections, and the site literally doubled in traffic from there to 4000
a day.

- Why do you think liberal political blogs took off more quickly than
conservative political blogs, which still haven't caught up?

Conservative political blogs were much stronger than liberal ones throughout
2001-2002. What turned the corner for the liberal ones, was having comments
and building communities. MyDD was the first blog to have an "Open Thread",
in the middle of 2002. I did it because people wanted to talk about things
not related to the particular blogpost, but it took off from there, into our
having guest posters (Matthew Gross was the first), and then with Scoop, in
2003 on DailyKos, to becoming diaries. Comments were the first wave of
interactivity, signaling that this was more of a community thing than just
one individual talking with a megaphone. It took away control from the
individual, and gave power to the community. An individual or a group still
takes the lead with the posting, but it's sorta like driving with no hands
and having your knees on the wheel. It's more democratic.

Our ability to move the interactive, community-driven, blog into the Dean
campaign gave us a huge leap ahead of what the right was doing with blogs.
Joe Trippi saw what was happening for Dean on MyDD, with the decentralized
Netroots for Dean movement during 2002, and actively engaged myself and
Markos, in January of 2003, with forming a strategy of replicating that
success for Dean. That was pivital, because later on, when it brought
hundreds of thousands of people online with the Dean campaign, they moved
from there into the broader blogosphere.

There's also something to be said for being in the opposition as well.
During the 1990's and the 2000 election, besides a few of us hanging out in
the Delphi and Salon forums, the multitudes were Republicans in FreeRepublic
and Lucianne. During 2000, the Freepers actively mobilized for Florida
action. We did nothing but write about it. Seeing that led me to believe
later on, that we needed to take the netroots talk and put it into
grassroots action, which we tried to do with the Dean campaign. Of course,
we ran into problems with managing that community growth and expectation,
but it brought big successes as well.

So it's the community aspect which I would point toward as what gives us the
edge. Today's conservative bloggers are not as naturally disposed toward
democratic discussion as are liberal bloggers. The conservatives are more
apt to not allow disagreement, and stamp out dissent. Take the recent ouster
of Trevino at RedState, for an example. RedState is probably the most
'moderate' rightwing blog out there, and they can't even stand a bit for
criticism of Bush, even when he's most obviously failed at leadership and
execution in the face of a natural disaster. Trevino made one
moderate-speaking post that criticized Bush, and he's forced to resign. That
sort of thing would not happen with the liberal blogs, we are more able to
criticize our own, and allow for dissent, without having to stamp out those
on our side that disagree-- that the Democratic Party is becoming the Big
Tent political party is most obvious on the blogs.


Display:


I think you (3.00 / 1)

missed what may be the biggest single reason for the growth of liberal blogosphere, the absence of liberal voices in the mass market media. Broadcast and cable are filled with right wingers, conservatives and I'm not a liberal, but I play one on TV. Carville and Begala were the only exceptions to this. The editorial pages of most newspapers have no liberal voices, certainly none of the weekly magazines. So there was this huge market no one wanted to sell to. Liberal blogosphere merely scooped it up.
by Alice Marshall on Tue Sep 06, 2005 at 08:30:58 AM EST

Re: I think you (none / 0)

Well, the question wasn't really about the growth of the liberal blogosphere, but about why it's grown bigger than the conservative blogosphere. So, you think if there were more liberals on TV, that the blogospehere on the left would be smaller than the right?
by Jerome Armstrong on Tue Sep 06, 2005 at 10:02:05 AM EST
[ Parent ]

Re: I think you (none / 0)

So, you think if there were more liberals on TV, that the blogospehere on the left would be smaller than the right?

not necessarily smaller, but not much different in size. Liberal blogosphere is not only bigger in terms of audience, it is bigger in terms of its role in liberal debate. In many ways it plays a similar role to what the undergound press did in the Soviet block. Not many people read those magazines, but since they were the only source for certain kinds of information, they had an influence beyond their numbers. If Robert Parry anchored the news hour, if Gene Lyons had a column in the New York Times if Greg Palast had a show on CNN the role of liberal blogosphere would not be nearly so important.

by Alice Marshall on Tue Sep 06, 2005 at 10:46:32 AM EST
[ Parent ]

Wha..? (none / 0)

Carville and Begala were the only exceptions to this.

These fools perfected the art of the Democratic gang bang... they NEVER touched the GOP but focused on tearing apart Dems who strayed off the DLC/NDN reservation...

Besides telling us how to live, think, marry, pray, vote, invest, educate our children and, die, the GOP has done a fine job of getting gov't out of our lives.
by Parker on Tue Sep 06, 2005 at 09:49:05 AM EST

Re: Wha..? (none / 0)

I think you are unjust. I saw Crossfire in person a few times and Begala and Carville usually gave as good as they got. I have always thought Stewart was a little unfair to them. I remember a particular show where Begala listed all the accomblishments of Barbara Streisand, I can't remember exactly how he did it, but it was very funny and left Tucker Carlson looking like a gaffed fish.
by Alice Marshall on Tue Sep 06, 2005 at 10:49:17 AM EST
[ Parent ]

Re: Wha..? (none / 0)

I witness the bloodsport of those jerks taking down Dean... when Kerry was still polling in the single digits... they definitely preferred Bush wining instead of Dean... that is a fact.
Besides telling us how to live, think, marry, pray, vote, invest, educate our children and, die, the GOP has done a fine job of getting gov't out of our lives.
by Parker on Tue Sep 06, 2005 at 11:01:03 AM EST
[ Parent ]

Re: Wha..? (none / 0)

they definitely preferred Bush wining instead of Dean... that is a fact.

No, they simply believed that Kerry was a better candidate. Here in Fairfax there were many people who did not like Howard Dean one bit. I think they were wrong, but they did not like him. Nor were these members of the club. The people I have in mind were grassroots Democrats who volunteer year after year. They just thought Kerry was better. In my judgement they were wrong.

They did not want Bush at all and thought, wrongly in my view, that Dean would go down in flames.

by Alice Marshall on Tue Sep 06, 2005 at 11:30:06 AM EST
[ Parent ]

Re: Wha..? (none / 0)

As I said at that time Kerry was polling in the single digits...

The purposely attacked Dean so that Bush would win instead... that was clear... then when Kerry was "selected" by the powers that be... they attacked him also...

Besides telling us how to live, think, marry, pray, vote, invest, educate our children and, die, the GOP has done a fine job of getting gov't out of our lives.
by Parker on Tue Sep 06, 2005 at 11:33:42 AM EST
[ Parent ]

Re: Wha..? (none / 0)

I don't remember either Begala or Carville dissing Kerry during the campaign.
by Alice Marshall on Tue Sep 06, 2005 at 12:16:09 PM EST
[ Parent ]

I do (none / 0)


Besides telling us how to live, think, marry, pray, vote, invest, educate our children and, die, the GOP has done a fine job of getting gov't out of our lives.
by Parker on Tue Sep 06, 2005 at 12:30:11 PM EST

Re: I do (none / 0)

can you find a CNN transcript? even one?
by Alice Marshall on Tue Sep 06, 2005 at 12:45:09 PM EST
[ Parent ]

Re: I do (none / 0)

You can google as well as I can...
Besides telling us how to live, think, marry, pray, vote, invest, educate our children and, die, the GOP has done a fine job of getting gov't out of our lives.
by Parker on Tue Sep 06, 2005 at 02:31:16 PM EST
[ Parent ]


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